Boxee CEO To Big Media: “Resistance Is Futile”

Amplify’d from techcrunch.com

Ronen was responding to the question of when will there be something worthwhile to watch on the Web. Getting Web video to your TV is becoming increasingly easy, but there are so many restrictions on the best video (network TV shows and Hollywood movies) that it is still not worth watching on the Web for anybody but geeks. Ronen himself admits that his modest goal is to get “from geeks to early adopters.”

“The Internet is just a distribution model, it does not dictate business models,” argues Ronen. The existing media companies may not like the new competition that the Internet is bringing, but if consumers move there they won’t have a choice but to follow suit. He predicts that 50 percent of households in the U.S. will have Internet-connected TVs in five years and that “Netflix is going to have more paid video subscribers in two years than Comcast.” People will pay for broadband from one provider and pay for content from others (perhaps Netflix or Hulu or Boxee). Resistance is futile because over time, the Internet will prevail.

Read more at techcrunch.com

 

контекстная раскрутка сайта рамблер

Go Ahead, Raise Your Business’s Prices

Amplify’d from www.inc.com
We had the audacity to charge $9.99 for a piece of software. And we make no apologies for doing so.

That’s when we started thinking about price. We’re a rare company in the Web-based software business — we actually charge for things. We think free is a business cancer. Offering some stuff for free is fine as long as you have something else to sell. But “we’ll give it all away for free and figure out how to make money later” isn’t much of a business model in our minds. We provide our software like a restaurant provides its food, a cabby provides transportation, and a clothing store offers a shirt — in exchange for money.

At 37signals, we don’t want lots of customers. We want lots of the right customers. Our goal is to maximize profits, not market share. We also want to maximize happiness — for the customers and for ourselves.

What about $1.99? Or $2.99? We could have gone there, but we wanted to use price as a tool to reduce customer demand for Draft, not increase it. That’s right: We wanted fewer customers to buy Draft.

Read more at www.inc.com

 

siteпродвижение сайта стоит

10 Success Strategies for DIY Musicians, Managers & Promoters by Bob Baker

Amplify’d from www.musicthinktank.com
Use this direct link to the PDF file to open and print it. (If you want to access it later, be sure to save the file to your hard drive or favorite ebook reader.)

Read more at www.musicthinktank.com

 

светодиоды для рекламыпоисковое продвижение веб сайтов