Specify different fan-types, act accordingly

Amplify’d from www.musicthinktank.com

Author David Meerman Scott made a honest and realistic quote, “if you want 20,000 fans you must do 2,000 different things that each generate 10 fans.” This was my favorite quote from 2010 and I am going to take this on as a challenge for 2011 for an ambitious project to give you 2000 different things you can do to generate 20,000 fans.

I am defining generating fans in a few different ways:

  1. A brand new fan who has never followed you before.
  2. Engaging with existing fans to get them to participate.
  3. Engaging with existing fans to get them to convert on an action.

Read more at www.musicthinktank.com

 

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Stuff I Tweeted this week 2011-01-06


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Do you Flattr? I do!

As more and more people share their creativity online, an enormous amount of content is created. Not all of that content is very good, but when it is, I like to be able to say “Thank you for that!” to the creator.

One way of doing that, which I have been doing for a long time already, is blogging about the wonderful stuff I encounter. I also bookmark interesting stuff on my Delicious, tweet about it and curate moste of it on my Amplify. That’s sharing the attention and excitement.

When I want to acknowledge that something is very valuable to me, I run into problems. Because not everything I like is music on Bandcamp, where I can choose to reward great music with money. Not everything I like is created by someone who’s book I could by on Amazon, to support them.

Enter Flattr!

Flattr was founded to help people share money, not just content. Before Flattr, the only reasonable way to donate has been to use Paypal or other systems to send money to people. The threshold for this is quite high. People would just ignore the option to send donations if it wasn’t for a really important cause. Sending just a small sum has always been a pain in the ass. Who would ever even login to a payment system just to donate €0.01? And €10 was just too high for just one blog entry we liked..

So, there you have it. I will Flattr stuff I like online, and you can Flattr my stuff if you like it by using the orange button below.

What are your thoughts?

Do you think micro-payments are too much of a hassle?

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