Cognitive Surplus, by Clay Shirky: Frozen accidents do not stay frozen forever

Gelezen: cognitive surplus, Claus Shirky
Cognitive Surplus - Clay Shirkey

TV killed the creative potential, almost

As we have gotten more and more free time over the past century, courtesy of the 40 hour work-week, we created a surplus of human potential and creativity. This surplus remained more or less invisible because we spent most of that free time watching TV, religiously. And somehow, we thought that was the way it was supposed to be. We forgot about the stuff we did before TV: social interactions in clubs, sports, hobbies, etc.

Frozen accidents do not stay frozen forever

Internet and Social Media changed all that. We now know that we do not have to live in a world where a small group of professionals decide what we will watch, thereby ignoring most of our individual needs and interests. The TV construct apparently was a frozen accident, something that we came to consider inevitable

Instead, Social Media brought us ways te connect, share and create in a truly interactive way, liberating us from the inbalance of the traditional Media world. We can now once again create, interact and find uses for our cognitive surplus.

Watch Clay Shirky talk about Cognitive Surplus:

More links:

Cognitive Surplus on Wikipedia

Cognitive Surplus on Bol.com

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What is BEAM? At first glance, it is not nice to your fans

Because they can only enjoy your music in the proprietary BEAM player. A fact that supposedly is countered by offering a rich multimedia experience. In that same proprietary browser.

Amplify’d from heedia.com
It is a Full Quality album, Downloadable and Playable only inside Beam platform.

  • Can be downloaded only if user knows the Beam Album Unlock Code(s) and upon download he may not share or copy it.

  • A Beam album is connected with an online Beam Browser enabling bands to present any information (announce gigs, sell advertising space, sell Cd’s or tickets, present their digital booklet, link with other networks.)

  • Every track is connected to the Online MP3 shop of your choise so that fans buy the MP3 in order to play them outside application.

Read more at heedia.com

 

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It’s about the relation with the fan

If the fans feel they are dealing directly with the artist, their willingness to pay increases. Bandcamp embodies this 100%, Topspin can embody this if the artist chooses to utilize it that way.

Amplify’d from latimesblogs.latimes.com
According to Francis, fans paid an average of more than $5 for the 84-cent album, a trend of generosity that Bandcamp founder Ethan Diamond said extends throughout the site, even as overall music sales continue to slide.
“I think a lot of it is the fans’ perception that they’re supporting the artist and they want to pay more when that’s what they perceive,” he said. With donations, “fans are paying about 50% more than whatever that minimum is.”

Read more at latimesblogs.latimes.com

 

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